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Construction workers discussing wellbeing – ManBassador Programme

Manbassador™   

Save Lives. Cut Absenteeism. Strengthen Your Workforce.

Save Lives. Cut Absenteeism. Strengthen Your Workforce.Save Lives. Cut Absenteeism. Strengthen Your Workforce.Save Lives. Cut Absenteeism. Strengthen Your Workforce.
Get the Free Programme Brochure

Trusted by leading organisations

"We lost a team member, and that’s when everything changed. The ManBassador Programme helped us act.”


Active Leeds

The Hidden Crisis in Men’s Health at Work

Act now to save lives, cut costs, and build healthier workplaces

Did you know?


📊 1 in 5 working-age men in the UK dies every year, often from preventable health problems.

💔 76% of premature heart disease deaths are men.

⚠️ 3 in 4 suicides are men - the leading cause of death in men under 50.

🤐 39% of employers say men don’t disclose health issues until it’s too late.

💷 Poor mental health costs UK businesses £53–56bn per year.


Too many men suffer in silence. 

The  Manbassador™ Programme changes that.

Men's health strategy aligned

Government Calls To Employers

Men’s health won’t improve unless workplaces step up. The new Men’s Health Strategy 2025 calls on employers to go further by creating wellbeing programmes that truly meet men where they are - peer-led, practical, male-friendly and tailored to how men naturally engage. 


From shoulder-to-shoulder activities to digital support and targeted campaigns, the evidence is clear: when employers design health initiatives that work for men, help-seeking rises, stigma drops and lives are saved. 


The Manbassador™ Programme gives organisations a ready-made, evidence-based way to act on this call to action. 

What is the Manbassador™ Programme?

The ManBassador™ Programme is an evidence-based workplace wellbeing initiative that helps organisations:


  • Equip men with the tools to look after their physical & mental health.
  • Break the silence & stigma that stops men from speaking up.
  • Build a male-friendly wellbeing culture that prevents issues before they become crises.

Find Out How It Works – Book a Free Call

“An outstanding course. I’ve learned so much about the many dimensions of men’s health, it’s been a real privilege to take part. The whole course was amazing and delivered with such care and clarity by Ryan.”


Hitachi Rail Manbassador

Developed by Leading Experts. Delivered by Your Team.




Created by Emily Pearson, founder of the Wellbeing Lead Academy, with over 25 years’ experience in health, social care and workplace wellbeing. 


Supported by Ryan Parke, The Men’s Coach - TEDx speaker, author and industry leader in men’s mental health.

Why Do We Need ManBassadors?

3 in 4 suicides are men — costing UK businesses £45bn every year

Men’s health at work is a business-critical issue. Poor mental and physical health costs UK businesses £45bn a year, yet most wellbeing strategies fail to engage men effectively. The ManBassador™ Programme changes that.


✅ Train peer advocates who spot problems early 

✅ Break stigma so men feel safe to talk 

✅ Educate staff on the 5 biggest health risks

✅ Provide practical tools that drive measurable change

✅ Create safe spaces that save lives

See the Impact: Read the Active Leeds Case Study

A Proven 3-Step Approach to Transform Men’s Health at WoRK

Manbassador™ Blueprint

Manbassador™ Blueprint

Manbassador™ Blueprint

We provide your organisation with a ready-to-implement framework, including:


  • Recruitment & safeguarding of ambassadors
  • Clear colleague journey touchpoints
  • Campaigns like ‘Where’s Your Head At, Mate?
  • Tools & resources to track long-term impact

Manbassador™ Training

Manbassador™ Blueprint

Manbassador™ Blueprint

Every ManBassador completes accredited training (Level 3, OCN) covering:


  • The science behind men’s mental health & behaviour change
  • The 5 biggest killers of working-age men
  • Suicide intervention skills
  • Male-friendly campaign planning
  • Practical communication & signposting skills

Support & Community

Manbassador™ Blueprint

Support & Community

We don’t just train ManBassadors – we support them every step of the way through:


  • Quarterly group meetings for programme leads
  • Peer learning, success sharing and problem-solving
  • Access to top men’s health speakers at exclusive events
  • A collaborative online community to share ideas and boost engagement


 

Our Partners

Wellbeing Lead Academy Logo
Ryan Parke The Men's Coach Logo

Ready to Improve Men’s Health at Work?

MANBASSADOR Brochure

Discover how the ManBassador™ Programme can cut absenteeism, improve retention and strengthen workplace culture.

Get My Free Programme Brochure

MEN'S HEALTH AT WORK EBOOK

Get practical strategies to engage men in wellbeing initiatives and start making a measurable difference today.


Claim My Free eBook Now

Ready to Take Action?

Find out how the ManBassador™ Programme can cut absenteeism, improve retention, and save lives in your organisation. 


Book your free 30-minute discovery call and get a tailored walkthrough of how it works.

Book My Free Discovery Call

Beyond the Programme

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Men's health education

Workshops to improve health literacy and access to

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Men's Health Conference

Bringing leaders together to share best practice.

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Manbassador Challenge

Workplace campaigns to boost engagement in health.

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